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A website has little meaning if it doesn't quickly translate into business. Its prime objective is to take your product/service to people you can't personally reach. About 80 per cent of people on the Internet find the site they are looking for through a search engine. And indeed a search engine is an effective and inexpensive way to promote the website; to the untrained eye, one simply submits the website to a search engine and puts up banners on other sites.

But it's more complex than that. Websites are springing up at a fantastic pace each day. And if things weren't exciting enough as it is, technology is being improvised upon every minute. In such a scenario, your business needs a tad more. Some of our services can help. These are:

Our website promotion service includes:
 Search Engine Optimization
 Pay Per Click (PPC)
 Email Marketing

Search Engine Optimization (SEO)
Search engine policies and rules change faster than you can Google them. Only an expert who has cut his teeth at an SEO company can keep abreast of the myriad developments in the search world. Just to give you an example, the use of 'free' online submission tools or over-submitting can, contrary to amateur expectation, actually send your website to the black-list.

We at Excel believe in 'clean' optimization. We never give Guaranteed #1 assurances because such claims are intrinsically false and misleading (a #1 ranking for a keyword which no one uses is silly). What we do guarantee is a friendly website search engine that yields quality visitors.

Our SEO services:

Keyword research

Website Optimization

Search Engine Submission

Directory Submission

Link Popularity Building

Pay Per Click
PPC is useful in quickly netting quality visitors. The PPC option can be showcased as a banner or as contextual advertising. The way it works: you are charged every time a customer clicks on your site name in the ad. Two major PPC engines are Google Adwords and Overture. Now, the success of a PPC campaign depends upon the selection of your keywords.

The PPC Service includes:

Keyword Research and Selection

Attractive Ad Copy

Traffic Analysis

Bid Management

ROI Calculations
Campaign Reporting

E-mail Marketing
A powerful and popular way to promote websites. With e-sales and marketing, you can stay in touch with previous valuable customers, thus, opening up rich possibilities of repeat business. You also get softer benefits like brand apprehensions, deliver information, drive traffic to the website and so on.

Some of our tools to assist you in email marketing are:

Generate Email database

Develop Email content

Design personalized email templates

Track recipients response

For more information or quotation contact us.


  
 
 
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